B2B Product Marketing Manager New

As a Product Marketing Manager embedded in our marketing team, this role is dedicated to creating compelling product narratives, messaging, and communications. The primary focus is on how our products are spoken about publicly—across campaigns, collateral, and communication channels—to ensure clear, differentiated, and engaging language that connects with our audiences. Responsibilities Translate product features and value propositions into concise, customer-centric benefit statements for marketing materials and campaigns. Develop product positioning frameworks and messaging guides that shape how products are described to both internal stakeholders (product, sales, engineering, etc.) and external customers. Collaborate with brand, content, and design teams to ensure consistency of product language across all outbound communications—website, ads, emails, social, brochures, and more. Craft storytelling concepts and product narratives that drive awareness and spark interest, adapting language for different customer segments and channels. Review and edit all product-related content for clarity, tone, and fidelity to positioning. Partner with product managers to gain a deep understanding of the product but remain accountable for how the product is presented in marketing channels, not usage analytics or reporting. Gather competitive intelligence and market trends to inform and differentiate product messaging, interview customers and bring insights to product, sales, and marketing.  Educate marketing and sales teams on key product messages and enablement materials. Qualifications 5+ years’ experience in product marketing, content development, or brand messaging. Exceptional written and verbal communication skills; ability to simplify complex topics. Experience building and maintaining messaging guides and positioning statements. Highly collaborative, with a proven record supporting brand, creative, and campaign teams. Strong analytical mindset to inform messaging (but not required to report on product usage). Familiarity with competitive analysis and value proposition development. Skills Messaging & Content Development Product Positioning & Storytelling Cross-team Collaboration Copywriting & Editing Marketing Materials Creation This position is ideal for someone who thrives on shaping how products are communicated and is passionate about building language that resonates with customers—without the technical or analytic demands of product usage reporting.

Freelance Designer (B2B Tech Focus, Part-Time) 10–25 Hours per Week | Remote   We’re looking for a creative and versatile freelance designer with experience supporting B2B technology companies. This role will partner closely with our marketing and product teams to bring our brand to life across both digital product experiences and marketing channels. What You’ll Do Design engaging product visuals and UI assets for sales decks, client deliverables, and website landing pages. Develop creative assets for social media campaigns, email newsletters, and landing pages that align with our brand and messaging. Collaborate with the team to ensure consistency across digital, web, and print materials. Work on-site as needed (with flexibility) to collaborate on projects, brainstorm ideas, and provide hands-on design support. Translate technical concepts into visually compelling graphics and layouts that resonate with a B2B audience. Tools & Skills We’re Looking For Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign), Canva, & Figma. Strong understanding of B2B marketing design, ideally for SaaS or technology firms. Experience creating assets for multi-channel campaigns (web, email, paid ads, social, product marketing). Ability to work independently, manage time efficiently, and balance multiple projects. Strong eye for typography, color, and overall design systems. Nice to Have Experience with motion graphics or simple animations for social and product demos. Understanding of brand strategy and how design supports positioning in the tech space. Details Commitment: 10–25 hours per week, with flexibility to scale depending on project load. Location: Remote but with US time zones. Contract: Freelance/independent contractor role, with hourly pay. Pay range: $50-65 per hour, dependent on experience.  Please have a portfolio ready to share.

As a Client Director, you will serve as the strategic leader across a portfolio of key accounts, responsible for driving client satisfaction, marketing performance, and revenue growth. This role integrates client services excellence with a deep understanding of performance marketing principles, programmatic advertising, and AI-enabled technologies. You will provide strategic leadership to internal teams and clients alike, using advanced data analysis, AI insights, and collaborative planning to ensure clients meet and exceed their objectives. A successful Senior Client Director is both a trusted client advisor and an internal champion of operational efficiency and innovation. Duties and Responsibilities: Serve as the senior strategic lead for client accounts, building and maintaining long-term client relationships grounded in trust and value delivery Lead the development, presentation, and execution of integrated recruitment marketing strategies aligned to client goals Utilize AI-driven tools to analyze campaign data, surface actionable insights, and enhance client reporting and strategic decision-making Proactively identify opportunities for campaign optimization, account growth, and cross-sell of broader Recruitics solutions Oversee programmatic campaign configurations and optimizations, leveraging automation tools and predictive analytics where possible Design and execute A/B testing plans; use AI platforms to automate hypothesis generation and speed up optimization cycles Partner with internal cross-functional teams and external vendors to maximize campaign success and ROI Maintain high data integrity across platforms and ensure tracking, pacing, and reporting are accurate and comprehensive Actively contribute to strategic company initiatives around AI innovation, digital transformation, and performance excellence Serve as a resource for Quarterly Business Reviews (QBRs), creating strategic growth plans using both traditional analytics and AI-derived insights Continuously learn and stay informed of AI advancements and digital marketing trends to provide cutting-edge solutions to clients Flexibly support evolving business needs, special projects, and innovation pilots as assigned Required Skills and Abilities: Proven ability to build and grow high-value client relationships with a strategic and data-driven approach Deep knowledge of digital marketing ecosystems including PPC, programmatic advertising, and multi-channel campaign management Strong proficiency with AI-powered marketing and analytics platforms (e.g., ChatGPT, predictive analytics) Exceptional analytical skills with the ability to synthesize large volumes of data into clear, compelling recommendations Excellent leadership, mentorship, and cross-functional collaboration skills Superior presentation and communication abilities, capable of articulating complex data-driven narratives for clients Advanced proficiency in Excel; experience with Google Analytics and major programmatic platforms preferred Highly organized with strong time management skills and ability to juggle multiple clients and projects simultaneously A proactive and adaptable mindset with a passion for innovation, emerging technology, and continuous learning Education and Experience: Bachelor’s degree in marketing, business, analytics, communications, or a related field required 5+ years of digital marketing, advertising, or account leadership experience, preferably in an agency environment Prior experience with AI applications in marketing and client management strongly preferred Previous team leadership or coaching experience is a plus The compensation range for this role, DOE is: $82K - $115K.

Reports to: Director, Client Management Job : As a Client Manager, you will own the client relationship while driving the execution, optimization, and strategic development of recruitment marketing campaigns. This role combines account leadership with performance marketing and places a strong emphasis on the use of AI tools and data intelligence to improve outcomes. You’ll collaborate across internal teams and external partners to develop media strategies, monitor results, and make continuous improvements through human insight and AI-supported decision-making. Ideal candidates have strong relationship management skills, are comfortable working with performance data, and are enthusiastic about using emerging technologies—especially AI—to automate tasks, surface insights, and innovate the client experience. Duties and Responsibilities: Serve as the primary point of contact for assigned clients, building trusted partnerships and ensuring clear communication of goals and results Lead the development and presentation of media plans and performance reviews, using AI tools to accelerate reporting and identify key trends Translate client objectives into marketing strategy, campaign execution, and measurement plans in collaboration with internal teams Use AI-enabled platforms and workflows to extract performance data, generate recommendations, and streamline campaign management Evaluate and optimize advertising campaigns using both manual analysis and AI-assisted insights to improve ROI Deliver compelling reports and presentations that simplify complex data, highlighting campaign impact and forward-looking recommendations Maintain accuracy and integrity of tracking infrastructure across all channels, leveraging automation and machine learning where applicable Guide Account Coordinators and collaborate with internal teams in media, finance, and analytics to deliver against client goals Support cross-sell and upsell opportunities by understanding the full suite of Recruitics solutions and client needs Design and evaluate A/B tests and experiment with new strategies and tools, including generative AI, predictive analytics, and automation Stay informed of the latest trends in digital marketing and AI, bringing forward new ideas and applications to benefit clients Flexibility to support additional projects and responsibilities as needed in a fast-paced, evolving environment Required Skills and Abilities: Demonstrated success in client relationship management and digital performance marketing Strong analytical mindset with experience evaluating marketing data to drive insights and strategy Comfort using AI tools such as ChatGPT, or ad platform automation features to optimize tasks and uncover insights Proficiency in Excel and Google Workspace; familiarity with Google Analytics and digital ad platforms (e.g., Indeed, programmatic sources) Excellent verbal and written communication; able to simplify complex data and ideas for client audiences Strong organizational and time management skills; able to prioritize across accounts and competing needs Collaborative approach with a proactive attitude and willingness to explore new tools and technologies Familiarity with recruitment marketing and employer branding is a plus Education and Experience: Bachelor’s degree in marketing, communications, business, or a related field required 3+ years of experience in account management, digital advertising, or performance marketing Prior experience using AI-powered analytics or marketing tools preferred Agency experience is a plus The salary range, commensurate on experience is: $62K - $88K.